SF MoMA – Patterns of Speculation

An installation environment that combines applied supergraphic elements and seating units that contain video monitors and projectors, immersing viewers in a matrix of enlarged three-dimensional data patterns.

Patterns of Speculation

February 6 through July 7, 2009

Exhibition venue:
San Francisco Museum of Modern Art


Organized by the San Francisco Museum of Art (SFMOMA) and Henry Urbach, SFMOMA’s Helen Hilton Raiser Curator of Architecture and Design, the exhibition is unorthodox in that it combines two approaches to showing architecture in a gallery: video documentation of the studio’s built work and an environment, designed by J. MAYER H., that presents the architect’s spatial language at full scale.

Central to the studio’s experimental approach is a deep engagement with a ubiquitous yet often ignored image type: data protection patterns, such as those found lining bank envelopes and shipping labels. These patterns—typically composed of numbers, letters, or logos—serve to conceal other information. Data protection patterns have become a fertile terrain for J. MAYER H. as the studio translates these patterns across media and scales to express its distinctive design language.


Partner in charge:
Jürgen Mayer H.

Wilko Hoffmann
Alessandra Raponi
Sara Kakavand

Patricia Parinejad


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